The 4th NIGHT WATCH PROJECT, Dessert-like Hazy IPA again! “Strawberry Milkshake IPA” “Pudding Hazy IPA” will be released on Thursday, July 29th, at the same time

Craft beer maker Far Yeast Brewing Co., Ltd. (Headquarters: Kosuge Village, Yamanashi Prefecture, Representative Director: Shiro Yamada) that has been introducing beers full of originality from Japan to the world, will release the 4th “NIGHT WATCH PROJECT,” on Thursday, July 29th. The fourth installment is a combination of “Strawberry Milkshake IPA” and “Pudding Hazy IPA.”

The “NIGHT WATCH PROJECT” is a unique concept project launched at the end of 2019 by a group of beer lover professionals from various business fields such as fashion, graphic design, architecture, and beer brewing.  Following the second project, “Hotcake Hazy IPA” and “Marron Milk Shake IPA” plus the third “Peach Milk Parfait,” the fourth project is two kinds of new sensation dessert-like beer “Hazy IPA*1.”  

*1 What is a Hazy IPA?  Hazy IPA is a style defined as “Juicy or Hazy India Pale Ale” in the Beer Style Guidelines by the U.S. Brewers Association. As the style name suggests, it focuses on bringing out the “juicy flavors” of the hops and is characterized by a cloudy appearance. Although it is a new beer style defined in 2018, it is popular among craft beer fans and is one of today’s most notable styles. It is sometimes referred to as New England IPA (NEIPA) or “Milkshake IPA.”

We used three types of citrusy hops for the base beer, mainly Cascade, Citra, and Comet. For dry-hopping, for the first time, we used French Barbe Rouge, which offers ripe red fruit flavors of currant, strawberry, and raspberry, and the addition of lactose gives the beer a milkshake-like tart mouthfeel. We further arranged this base beer in two different ways to complete two unique Hazy IPAs.

『Strawberry Milkshake IPA』

Since the base beer has a good enough hop-derived strawberry aroma, we aimed to reproduce the natural strawberry flavor with minimal fragrance. In addition, we used Hibiscus to give the beer a pink color and floral scent. Our Milk Shake IPA gives you aromas and flavors like the cute strawberries on the label design.

『Pudding Hazy IPA』

Pudding Hazy IPA is a dessert-like beer inspired by the “pastry beer “*2 popular in the U.S. 

Contrary to the aroma reminiscent of sweet pudding that makes you feel excited before drinking, the flavor is caramel with moderate bitterness. The sweetness is mild, and it is drinkable and with a good aftertaste.

*2 What is a “pastry beer”?

A generic term for beers with a rich, sweet, pastry-like flavor.

 

Strawberry Milkshake IPA” and “Pudding Hazy IPA” will go on sale in Japan nationwide on Thursday, July 29th, and the online store will start the pre-order sale at 13:00 on Tuesday, July 6th (The delivery will begin on Friday, July 16th).

 

【Product Summary

NIGHT WATCH PROJECT Strawberry Milkshake IPA<Limited brew>

Release date: Thursday, July 29th
Price: Open price
Ingredients: malted barley(foreign-manufactured), lactose, oats, hops, sugars, hibiscus, flavorings.

ABV: 6.5%

IBU: 15
Product Type: Happoshu (Malt usage ratio: more than 70%)
Brewery: Far Yeast Brewing, Genryu brewery located in Kosuge Village, Yamanashi Prefecture

Specification: 350ml can, 15L keg 

 

NIGHT WATCH PROJECT Pudding Hazy IPA<Limited brew>

Release date: Thursday, July 29th
Price: Open price
Ingredients: malted barley(foreign-manufactured), lactose, oats, hops, sugars, flavorings.

ABV: 6.5%

IBU: 15
Product Type: Happoshu (Malt usage ratio: more than 70%)
Brewery: Far Yeast Brewing, Genryu brewery located in Kosuge Village, Yamanashi Prefecture

Specification: 350ml can, 15L keg 

【About NIGHT WATCH PROJECT】

 

The core concept of this brand is “Craft Beer x Creativity x Entertainment.” We, Far Yeast Brewing, are in charge of brewing the beer and will provide an experience of surprise, excitement, and fun.

The first in this brand was, BIRTHDAY GREETING HAZY IPA, which took second place in the IPA category of the JAPAN BREWERS CUP in January 2020. 

About Far Yeast Brewing Co., Ltd.

“Democratizing beer” – Developed under the mission to, “ re-establish the diversity and abundance of true beer culture, which has sadly been hidden by relentless over-commercialisation.”

To achieve this goal, we enlist our Japanese flavored beer brand “Kagua,” Tokyo-themed brand “Far Yeast,” and Innovative beer brand “Off Trail” to spread our distinctive beers to the world.

 

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