Far Yeast Brewing opens its first overseas directly managed store in Taiwan.
In celebration of the opening, Far Yeast Brewing collaborated with UGLY HALF BEER in Taiwan to produce “Far Yeast Lychee Haze” using lychees grown in Taiwan on sale Thursday, September 30th.

Far Yeast Brewing Co. (Head office: Kosuge, Yamanashi Prefecture; Representative Director: Shiro Yamada),  a craft brewery that has been introducing highly original beers from Japan to the world, will hold the grand opening of its first overseas directly managed store, Far Yeast Taiwan Craftbeer Gastropub (Taiwan name: 源流台灣精釀啤酒餐酒館), in Taipei, Taiwan on Saturday, October 16th.

To celebrate the grand opening, the brewery has collaborated with Taiwanese brewery UGLY HALF BEER to brew a Fruited Hazy IPA using Taiwanese lychees called Far Yeast Lychee Haze, which will go on sale in Japan on Thursday, September 30th ahead of the Taiwanese launch.

 

■Open the first overseas directly managed store in Taipei, Taiwan.

Far Yeast Taiwan Craftbeer Gastropub will be Far Yeast Brewing’s fourth directly managed store, following those in Gotanda, Tokyo, Atami, Shizuoka, and Fukuoka, and its first overseas store, to be opened in Taipei, Taiwan.

Taiwan is ranked third in terms of the number of foreign visitors to Japan in 2019, and Japanese culture and food are attracting Taiwanese people a lot. Furthermore, in recent years, Taipei has seen an increase in the number of stylish beer pubs and beer restaurants where craft beer can be enjoyed, and recognition of craft beer is growing.

As of September 2021, Far Yeast Brewing exports their own brands of beer in 25 countries around the world, and we began selling our beer in Taiwan in 2014. Currently, our core brands KAGUA and Far Yeast are sold at many Japanese restaurants and craft beer specialty stores, and are gaining popularity in Taiwan. 

The directly managed Far Yeast Taiwan Craftbeer Gastropub has 15 taps and offers not only our core brands, but also Japanese craft beers that can only be tasted at this pub in Taiwan. It is a gastropub where you can enjoy a modern meal based on Japanese cuisine. It is located in the East District, where there are many foreign residents and business people, and we expect to attract an international clientele. At a time when it is difficult for people to travel overseas, we will continue to promote the variety of Japanese craft beers and the richness of Japanese food culture through Far Yeast Taiwan Craftbeer Gastropub.

■Fruit Hazy IPA made with lychee from Taiwan

To celebrate the opening of the Taiwan-owned store, we collaborated with an budding Taiwanese brewery, UGLY HALF BEER 酉鬼啤酒, to brew Far Yeast Lychee Haze using Taiwan-grown lychees.

Nelson Sauvin hops, with aromas like white grapes, and Sabro hops, with tropical notes like citrus and coconut, complement the gentle, sweet juice flavor of lychee and are reminiscent of the streets of Taipei.

UGLY HALF BEER will also be brewing a Fruited Hazy IPA using Japanese yuzu. This is a mutual collaboration using fruit from each country, beer style, and hops. While the Covid-19 prevented us from traveling across the border to visit each other’s breweries, we were able to create the recipe through a series of online meetings and emails. Both beers will be served at the Taiwan pub.

“Far Yeast Lychee Haze” will go on sale to the general public in Japan on Thursday, September 30th, and the company’s online store will begin accepting pre-orders from 1:00 p.m. on Tuesday, September 21 (shipping will begin on or after Friday, September 24). In Taiwan, the product will be available from the second half of October.

Message about the collaboration from UGLY HALF BEER

  【Information for Far Yeast Taiwan Craftbeer Gastropub】

Restaurant name  : Far Yeast Taiwan Craftbeer Gastropub. 源流台灣精釀啤酒餐酒館
Address   : No. 322, Guangfu South Road, Da’an District, Taipei City,Taiwan 106 )台北市大安區光復南路322號)
Access  : Four minutes walk from Sun Yat-Sen Memorial Hall station on the Taipei MRT Bannan Line.

TEL : 0227762877
Opening hours : 15:30~24:00(LO 23:30)
※7 days a week, opening hours are subject to change.

Seats    : 28 seats(First floor 12 seats, Second floor 10 seats, Terrace 6 seats)    
Instagram:@faryeasttaiwan( https://www.instagram.com/faryeasttaiwan/ )

  

【Product Information】

Far Yeast Lychee Haze
On sale in Japan:September 30th, 2021
Ingredients : Barley malt (Made in Germany and Belgium), Oats malt, lychee juice, hop, Sugar
ABV:5.5%
Beer style : Fruited Hazy IPA
Brewery:Far Yeast Brewing Genryu brewery
Package:350ml can、15L keg
 

 【About UGLY HALF BEER 】

UGLY HALF BEER  was founded in 2019 by Max Gilbert and Harn Sun, who have backgrounds in New Zealand and the United States, based in New Taipei City, Taiwan. They are spreading a new craft beer culture from the brand they launched in Taiwan. The brewery has attracted a lot of attention from Taiwan’s beer geeks not only for its high quality, but also for its humorous product names and packaging.

UGLY HALF BEER 酉鬼啤酒:https://www.uglyhalfbeer.com/

 

【About FAR YEAST Brewing】

This beer is brewed in the headwaters of the Tama River, which flows through Tokyo, and is characterized by its gorgeous aroma and dry finish. The beers are packaged by the second fermentation method, so you can enjoy its flavor for a long time. We launched canned products in the spring of 2020 so that more people can enjoy the high quality taste of Far Yeast.

[About Far Yeast Brewing Co., Ltd.]

“Democratizing beer” – Developed under the mission to, “ re-establish the diversity and abundance of true beer culture, which has sadly been hidden by relentless over-commercialisation.”

To achieve this goal, we enlist our Japanese flavored beer brand “Kagua,” Tokyo themed brand “Far Yeast,” and Innovative beer brand “Off Trail” to spread our distinctive beers to the world.

https://faryeast.com/

Company Profile

Company name Far Yeast Brewing Co., Ltd.

Head office address 4341-1 Kosuge-mura,  Kitatsuru-gun, Yamanashi

Brewery address 4341 Kosuge-mura, Kitatsuru-gun, Yamanashi

Representative Director Shiro Yamada

Founded September 7, 2011

Capital 64,975 thousand Japanese yen

Business Craft beer brewing, distribution sales. Restaurant management. URL https://faryeast.com

 

Leave a Reply

Your email address will not be published. Required fields are marked *