ブランド名・ロゴ決定 - 馨和 KAGUA

Brand name and logo decided - Kaguwa

As we announced in advance to those who attended the tasting event on November 13th, the brand name and logo design for our "Beer that pairs well with Japanese food" have been decided.

The concept and design were as follows:

  • "Japanese fragrance" means that the beer is rich in aroma.
  • Inspired by the Latin word "AGUA" (water)
  • The logo design is circular, typical of Japan
  • "Seals and marks = proof of identity"

When deciding on the brand name, we received a variety of ideas from many people. We had to abandon most of the ideas we received during the trademark research process, but they were very helpful in deciding on the name "KAGUA." Thank you very much.

Back to blog