A huge hit every year! A summer seasonal staple, the fruit pale ale "Far Yeast Peach Haze," made with plenty of Yamanashi peaches, will go on sale on Tuesday, June 11th.
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Far Yeast Brewing will begin selling "Far Yeast Peach Haze," made with peaches from Peach Senka Yamashita, a peach farm in Yamanashi City, Yamanashi Prefecture , on its online store from Tuesday, June 11, 2024.
■Far Yeast Brewing's most popular limited edition product!
"Far Yeast Peach Haze" is a hazy-style fruit pale ale made with plenty of peaches from "Peach Senka Yamashita," a peach farmer in Yamanashi City.
It was launched in July 2020 as the first product of the "Yamanashi Support Project," which collaborates with local Yamanashi producers to promote the charms of Yamanashi through beer. Since then, it has been brewed and sold every year, and is a popular product that always sells out immediately. As a brewery in Yamanashi, a major peach producing region, it aims to continue delivering delicious peach-based products to fans, and has positioned it as a spring/summer staple since 2022.
Now in its fourth year, the "Yamanashi Support Project" has been renamed "Brewed with YAMANASHI" in light of the shift from "supporting the local area" to "co-creation with the local area," and we will continue to create value through beer with even more people.
This first batch of the year is made with peaches pureed by Peach Senka Yamashita. A version using fresh peaches is also planned for the summer harvest.
■ Fresh peach pale ale available only in spring and summer
This time of year, "Peach Haze" uses " HBC630 " in addition to "Mosaic," which brings out the sweet fruit aroma . Until last year, we used "Mosaic" for dry hopping, but this time we switched to "HBC630" to bring out a stronger fruit flavor and complement the natural peach aroma. This is a fresh fruit pale ale available only at this time of year, where you can enjoy the natural peach aroma, citrus and tropical flavors derived from the hops, and a juicy, smooth mouthfeel.
Far Yeast Peach Haze will be available in limited quantities on the Far Yeast Brewing official web store from 12:00 on Tuesday, June 11th. Purchases on the official web store and shipments to beer bars, restaurants, and liquor stores nationwide will begin sequentially from Wednesday, June 12th.
From mid-June, the fruit will also be served at La Pesca, a peach farm cafe run on the premises of Peach Senka Yamashita.
"Brewed with YAMANASHI" will continue to collaborate with producers and businesses in the prefecture to deliver beer made with a variety of ingredients, thereby promoting the local Yamanashi region.
[Product overview]
Far Yeast Peach Haze
(Far East Peach Haze)
Sales start date: June 11th (Tuesday)
Suggested retail price: Open price
Ingredients: Peaches (Yamanashi City, Yamanashi Prefecture), malt (imported), oats, hops, sugar
Alcohol content: 5.5%
IBU: 20
Style: Fruited Hazy Pale Ale
Product: Happoshu (malt content: 25% to 50%)
Brewery: Far Yeast Brewing (Kosuge Village, Yamanashi Prefecture)
Specifications: 350ml can / 15L keg (petainer)
*Click here to purchase from the online store: https://faryeast.stores.jp/
[About Peach Senka Yamashita]
At Yamashita Peach Specialty, we aim to produce crops that can withstand the elements, using farming methods that are kind to both the fruit and the earth, without damaging the soil. We use "grass cultivation," which involves laborious weeding and returning the grass to the soil to strengthen it. We also minimize the use of chemically synthesized products, instead using naturally occurring minerals to create strong soil that is resistant to disease. We harness the power of nature to maximize the fruit's inherent flavor. Furthermore, by planning our plantings to maximize production over as long a period as possible, taking into account the flavor characteristics and growing season of each variety, we are able to deliver a wide range of delicious flavors, from those eaten raw to processed products.
<Contact for inquiries regarding this matter>
For media representatives, click here
Far Yeast Brewing Co., Ltd. Public Relations Officer: Sasaki
Mail: pr@faryeast.com Phone: 03-6849-2812
For customers, liquor stores, and restaurants, click here
Mail: sales@faryeast.com Phone: 050-3135-3926