We are announcing the redesign of the bottle labels for our most popular “Far Yeast Tokyo” Series brand, launched in 2015. We will begin shipping out the newly redesigned labeled bottles, sequentially, from the beginning of July 2021.
The “Far Yeast Tokyo” Series is characterized by its high-quality, richly hop scented aroma. Our image of “Tokyo,” a city that is beautifully blended with tradition and cutting edge technology, and continues to change at high speeds on a daily basis. That very lively feeling is embodied in our beer. To simply put, our beer is alive and kept in a temperature-controlled condition without heat treatment. By delivering it, we know that the particular “raw” charm that the beer originally has will surely satisfy both beer beginners and connoisseurs. In 2017, we set up a brewery at the headwaters of the Tama River, which is the water source of Tokyo, and, as a result, our ties with “Tokyo” became even more substantial. By unifying the series products with the design of the canned products released last year in 2020, we aim to spread product recognition among customers and to further improve the branding of the entire series. The right-pointing arrows indicate the direction of Tokyo as seen from Europe, the epicenter of beer culture. The simple yet stylish package design also expresses Tokyo with a sophisticated quality and vibrant feeling that continues to evolve each and every day.
There is NO change in the beer style, raw materials, alcohol content, the format of LOT, price, JAN code, etc.
In addition, in order to deliver the newly designed labeled bottles to everyone as soon as possible, we have prepared a special box set of the “Far Yeast Tokyo” Series. The set will include nine newly designed labeled bottles and a pint glass with our original logo. It will be on sale in limited quantities from our online store at 13:00 (1:00 PM) on Thursday, July 1st.
Thank you for your continued support of both the bottled and canned “Far Yeast Tokyo” Series!
Product Name：Far Yeast Tokyo BLONDE
Golden ale with a surprisingly rich aroma derived from only the best seasonal hops.
- Price: Open
- Ingredients: Malted barley (Manufactured outside Japan), hops, sugar
- Style：Golden Ale
Product Name：Far Yeast Tokyo WHITE
A Saison style beer with a dry and sharp mouthfeel. Bountiful fruity ester aroma and refreshing hop flavor.
- Price: Open
- Ingredients: Malted barley (Manufactured outside of Japan), malted wheat, hops, wheat, sugar
Product Name ：Far Yeast Tokyo IPA
A Belgian IPA style beer with a gorgeous aroma from American hops and Belgian yeast.
- Price: Open
- Ingredients: Malted barley (Manufactured outside of Japan), malted wheat, hops, sugar
- Style ：Belgian IPA